Coop: Naturaplan

Franky - Imagekampagne

Context
For Coop's organic label Naturaplan, Jung von Matt LIMMAT created a TV spot built around Franky, a CGI wild boar piglet who visits a real organic farm in the Emmental. Shot on location at Hof Brügglen with director Martin Werner, the film follows Franky as he explores the farm's produce and animals. To protect the welfare of real pigs on set, Franky was rendered entirely in CGI by Bacon X Copenhagen, with 25 post-production artists working on the character. The spot ran alongside Coop's broader sustainability brand campaign.

Results
Ciclope Gold in Post-Production (2021);
D&AD Shortlist in Visual Effect / Computer Generated (2022);
ADC Shortlist in Film (2022)

Role
Project Management:
Video & CGI Post-Production

Client
Coop

Agency
Jung von Matt LIMMAT

Production
Video: Pumpkin Film
CGI: Bacon X
Music: HitMill

Media
TV

Year
2021

Green logo with the word 'naturaplan' in white text.

The Making of CGI Franky

Coverage & Credits